All skills GTM Skills Directory

226 Claude Code skills for Content

Produce content that sells: posts, guides, case studies, and repurposing workflows for GTM teams. All free and open source, installable in one command.

Board Readiness Kit

Narrative and artifact system for preparing SaaS board/investor updates.

Vertical Solution Templates

Library of reusable solution briefs, architecture, and pricing frames per industry.

Brand Governance Os

Operating system for intake, approvals, QA, and training across brand stakeholders.

Brand Measurement Dashboard

KPI framework and reporting system for tracking brand health, consistency, and impact.

Brand Narrative Playbook

Messaging and storytelling template that keeps positioning consistent across audiences.

Brand Voice Glossary

Tone, diction, and phrasebook system for consistent writing + localization.

Experience System Blueprint

Documentation pattern for translating brand platforms into modular experience systems.

Campaign Planning

Use when developing campaign strategy, briefs, KPIs, and workback schedules before execution.

Channel Integration

Use when synchronizing messaging, timing, and measurement across multiple campaign channels.

Executive Briefing Kit

Framework for packaging competitive updates into executive-ready narratives and action plans.

Use when creating customer stories that prove ROI, highlight use cases, and equip sales with proof.

Use when planning multi-channel editorial calendars, enforcing publishing cadences, and coordinating distribution workflows across GTM teams.

Use when planning or drafting search-optimized content that balances keyword intent with GTM messaging.

`` "Most {persona}s today face {pain}.

Thought Leadership

Use when crafting executive POVs, visionary articles, or keynote narratives that elevate brand authority.

Use when planning, producing, and repurposing webinars or virtual events for GTM campaigns.

Use when producing research-heavy whitepapers or technical guides that require structured argumentation and data.

Distribution Checklist

Use when planning multi-channel publishing, promotions, and measurement for content pillars.

Editorial Calendar

Use when structuring pillar calendars, approvals, and cadence governance.

Message Architecture

Use when structuring messaging hierarchy, hook banks, and CTA playbooks.

Use when designing copy experiments to optimize hooks, offers, and CTAs.

Voice Guidelines

Use when enforcing brand tone, style, and localization rules across copy.

Brand Governance

Use to manage brand guidelines, approvals, and ongoing refresh cadence.

Creative Brief Framework

Use to structure concise creative briefs with goals, audience, and guardrails.

Mood Board Builder

Use to compile visual inspiration, color palettes, and typography references for creative concepts.

Merchandising Blueprint

Toolkit for planning promos, onsite placements, and channel coordination.

Cxo Briefing Kit

Use to package concise executive updates, decks, and decision logs for enterprise pursuits.

Value Story Framework

Use to craft executive-ready value narratives and ROI/TCO stories for enterprise pursuits.

Use when documenting event objectives, requirements, and alignment across stakeholders.

Use when standardizing event workflows, tooling, and routing across portfolios.

Regulator Briefing Playbook

Template pack for preparing regulator communications, responses, and readouts.

Technical Bid Library

Central repository structure for manufacturing RFP responses, compliance statements, and solution modules.

Research Brief Blueprint

Standard template + checklist for scoping market research projects.

Channel Pacing Guardrails

Guardrail framework for monitoring spend, efficiency, and CAC thresholds by channel.

Roi Benchmark Library

Reference benchmarks for CAC, CPL, ROAS, and payback across channels and segments.

Data Governance

Use when defining data contracts, consent policies, and monitoring for automation programs.

Lifecycle Mapping

Use this five-stage blueprint when large GTM initiatives require orchestration across demand gen, lifecycle, and RevOps teams:

Workflow Testing

Use when validating automation builds before launch or after significant changes.

Budget Optimization

Use when reallocating spend across channels/ad sets or setting guardrails to stay on plan.

Campaign Architecture

Use when structuring paid media campaigns/ad sets to balance testing, delivery, and optimization constraints.

Creative Variants

Use when developing hooks, visuals, and copy variations for paid campaigns across channels.

Joint Solution Blueprint

Template for documenting co-built solutions, integrations, and GTM motions with partners.

Content Variants

Use when planning, approving, and versioning personalized creative assets.

Use when designing branching logic, eligibility rules, and fallback paths.

Crisis Playbooks

Use when incidents occur and you need pre-approved workflows, templates, and escalation paths.

Use when researching, segmenting, and maintaining journalist/analyst contact lists.

Messaging Frameworks

Use when building message houses, key statements, and proof structures for announcements or crises.

Packaging Framework

Use to structure pricing/packaging proposals with clear fences and value pillars.

Pricing Governance

Use to run pricing councils, track decisions, and enforce approval workflows.

Value Messaging

Use to map pricing/packaging tiers to tailored value pillars, proof, and objection handling.

Use when sizing go-to-market launches by impact, resources, and governance needs.

In App Messaging Kit

Library of in-product message patterns, triggers, and targeting rules.

Use when orchestrating Tier 1/2/3 launches with repeatable workstreams and governance.

Use when structuring positioning statements, message houses, and proof libraries for GTM teams.

Incentive Design

Use when structuring payouts, tiers, and eligibility for referral programs.

Messaging Framework

Use to structure value propositions, proof points, and objection responses for enablement assets.

Use when defining or adjusting marketing-to-sales assignment rules.

Keyword Research

Use when expanding seed topics into intent-based clusters and prioritizing opportunities.

Use when diagnosing crawl/index issues, performance regressions, or structured data gaps.

Use for structured technical SEO audits, incident response, and validation.

Keyword Strategy

Use when researching, clustering, and prioritizing keywords for SEO roadmaps.

Publishing Process

Use to orchestrate approvals, QA, and go-live steps for SEO content + technical launches.

Platform Frameworks

Use when tailoring content formats, hooks, and publishing mechanics for each social platform.

Use when identifying cultural moments, audio trends, memes, or creator collaborations to inform social content.

Channel Roadmap Kit

Template system for building quarterly social channel roadmaps with KPIs and experiments.

Creative Iteration Playbook

Framework for briefing, testing, and scaling social creative variations.

Social Calendar System

Operational template for building social content calendars with approvals and publishing workflows.

Brand Guardrails

Use to review voice, visual, legal, and partner requirements before publishing social content.

Use when crafting scripts, storyboards, and messaging for video content.

Registration Ops

Use when configuring registration flows, reminders, and data sync for webinars.

Use when crafting compelling webinar narratives, engagement tactics, and attendee experiences.

Ad Campaign Management

Use when creating, managing, or optimizing paid advertising campaigns across any platform.

App Store Optimization

ASO tools for researching keywords, optimizing metadata, analyzing competitors, and improving app store visibility on Apple App Store and Google Play Store.

Blog Writing Specialist

Comprehensive blog writing skill that handles technical blog posts, personal voice writing, brain dump transformation, and category-aware AEO-optimized content.

Brand Messaging And Positioning

Comprehensive brand messaging, positioning, and value proposition development using proven frameworks including Peep Laja Message Layers, Osterwalder Value P...

Content Creation And Marketing

B2B content creation, LinkedIn posts, blog writing, case studies, video scripts, email sequences, social media distribution, and content repurposing.

Content Strategy And Planning

Unified skill for content strategy and marketing content strategy: content pillars, editorial calendars, keyword research by buyer stage, positioning, messag...

Copywriting Core

Expert copywriter and copy editor combining David Ogilvy's clarity, Ann Handley's warmth, and modern conversion science.

Free Tool Strategy

Designs and promotes free tools (calculators, generators, auditors) that generate leads, build authority, and drive organic traffic.

Go To Market Strategy

End-to-end go-to-market playbook for product and feature launches.

Keyword Research And Clustering

Researches, expands, and clusters keywords for content strategy without expensive tools.

Marketing Campaign Management

Comprehensive marketing expertise combining campaign execution, strategy frameworks, psychological principles, and 140+ marketing tactics.

Marketing Strategy

Product marketing strategy, positioning, and competitive intelligence for B2B SaaS.

Newsletter Management

Creates, curates, and grows email newsletters across six formats (curated/link roundup, story-driven, educational, interview, data-driven, personal update).

Ph Community Outreach

Engage Reddit, Indie Hackers, Hacker News and other communities for Product Hunt launches.

Ph Content Recycling

Repurpose Product Hunt launch content across channels.

Pitch Deck Creation

Creates professional investor pitch decks with a 12-slide narrative framework and generates a .pptx file via a bundled Python script.

Expert PR and media relations guidance for earned media, press coverage, and reputation building.

Product Hunt Launch

Optimizes Product Hunt listings and launch-day execution.

Referral Program

Designs, optimizes, and measures customer referral and affiliate programs that turn customers into a growth channel.

Seo And Aeo Strategy

SEO, AEO (Answer Engine Optimization), and GEO strategy for search engines and AI visibility.

Social Media Management

Create, optimize, analyze, and repurpose social media content across LinkedIn, Twitter/X, Instagram, TikTok, Facebook, Pinterest, and YouTube.

Webinar Content And Events

This skill covers two related use cases: (1) Creating high-converting webinar registration and event landing pages, and (2) Repurposing webinar recordings in...

X Impact Checker

Analyze and optimize X (Twitter) posts for viral potential and maximum reach using the actual open-source recommendation algorithm.

Youtube Content

Plan new YouTube videos with optimized titles, thumbnails, and hooks.

Youtube Research

Research YouTube topics, analyze competitor videos, deconstruct viral content, and query the YouTube Data API.

Winning Copy Extraction

Extract, analyze, and replicate the patterns behind your highest-performing email copy.

Linkedin Ads Bidding

Configure LinkedIn Ads bidding strategies, budget allocation, and cost optimization.

Linkedin Ads Campaign Setup

Set up LinkedIn Ads campaign architecture with proper funnel layers, retargeting segments, and pre-launch checklists.

Linkedin Ads Copy

Write high-converting LinkedIn Ads copy using proven B2B frameworks.

Linkedin Ads Creative

Design LinkedIn Ads creative strategy including format selection, visual best practices, Thought Leader Ads, and refresh cadence.

Linkedin Ads Optimization

Troubleshoot and optimize LinkedIn Ads campaigns for better performance.

Expert LinkedIn Ads strategist for B2B companies.

Design LinkedIn call-to-actions, drive saves/comments/follows, and optimize profiles for conversion.

Linkedin Engagement

LinkedIn engagement strategy including comment tactics, DM sequences, dwell time optimization, and platform limits.

Linkedin Formats

Select the optimal LinkedIn content format and follow format-specific guidelines.

Write high-converting LinkedIn hooks and first lines.

Linkedin Repurposing

Repurpose LinkedIn content across formats and leverage creator tools.

Linkedin Scheduling

Optimize LinkedIn posting times, frequency, and the Golden Hour routine.

Linkedin Storytelling

Structure LinkedIn post bodies using proven storytelling frameworks.

Linkedin Content

Expert LinkedIn organic content strategist for B2B founders and GTM leaders.

Blog Cover Image Cli

Generates minimalist 16:9 blog cover images from a title and optional brand domain using the blog-cover-image-cli and Gemini image models.

Generate high-converting, deep-dive growth case studies in MDX format.

Seo Keyword Research

SEO keyword research workflow for blog generation using Google Trends data.

Linkedin Post Generator

Converts any content, blog post URL, pasted article, GitHub PR description, or a description of something built, into a formatted LinkedIn post with proper h...

Creates and manages Meta ad campaigns across Facebook and Instagram.

Meta Ads Expert

Use when interacting with the Meta Ads MCP server to manage accounts, campaigns, ads, insights, and targeting, or to troubleshoot OAuth token authentication.

Newsletter Digest

Aggregates RSS feeds from the past week, synthesizes the top stories using Gemini, and publishes a newsletter digest to Ghost CMS.

Drafts positioning statements and messaging frameworks based on your product and target market.

Pr Description Writer

Read the current branch diff and write a complete GitHub pull request description.

Producthunt Launch Kit

Generate every asset you need for a Product Hunt launch: listing copy, maker comment, and day-one social posts.

Reddit Post Engine

Writes and optionally posts a Reddit post for any subreddit, following that subreddit's specific culture and rules.

Schema Markup Generator

You are an SEO engineer specialising in structured data.

Draft a Show HN post title and body that follows the unwritten rules of Hacker News: specific, honest, first-person, no marketing.

Tweet Thread From Blog

Converts a blog post URL or article into a Twitter/X thread with a strong hook, one insight per tweet, and a CTA.

World-class brand strategist and naming expert.

Email Newsletter

Drafts and designs a complete HTML email newsletter from a topic or content brief.

Graphic Case Study

Generates a professionally designed case study PDF for B2B SaaS sales and marketing.

You are an editor for GTM and technical marketing copy.

Hyperframes Product Launch Video

Elite agent skill for creating premium "Product Launch Videos" using Hyperframes.

Meta Tribe Skill

A highly sophisticated neuroscience and marketing hybrid content analyzer.

Noise To Linkedin Carousel

You are an expert ghostwriter, technical marketer, and content strategist specializing in LinkedIn distribution.

The oss-launch-kit is the **root orchestration layer** for open-source launches in OpenDirectory.

Tell it what your product is (URL or description) and it finds 5 competitors globally, fetches their actual pricing pages, extracts every tier and price poin...

Vid Motion Graphics

Generates motion graphics videos (MP4) from a content brief.

Vid Product Launch

Generates a cinematic product launch video (MP4) from a product description and launch context.

Vid Sizzle Reel

Generates a high-energy sizzle reel or hype video (MP4) from brand assets and key messages.

Tracks your brand's visibility across AI search engines including ChatGPT, Perplexity, Gemini, Grok, Claude, and DeepSeek.

Blog Feed Monitor

Scrape blog posts via RSS feeds (free, no API key) with Apify fallback for JS-heavy sites.

Brand Intel Branddev

Pulls brand assets and company metadata from any domain via Brand.dev.

Brand Voice Extractor

Analyze a company's published content to extract their brand voice, writing style, and tone guidelines.

Content Asset Creator

Creates beautiful, branded HTML content assets — industry reports, landing pages, comparison sheets, one-pagers — from structured data.

Create Html Carousel

Create LinkedIn carousel posts as high-quality PNG images.

Create Linkedin Content

Draft voice-tuned LinkedIn post variants from a free-form brief.

Create X Content

Draft voice-tuned X (Twitter) post variants from a free-form brief.

Generate Voice Guide

Generate a personal voice guide for X (Twitter) and/or LinkedIn by scanning a user's past posts and iteratively refining with sample-and-feedback loops.

Get Brand Assets

Retrieve company logos, brand colors, fonts, and style guides for any domain via Brand.dev.

Icp Website Review

Evaluate a website, landing page, content, or any online asset through the eyes of pre-built synthetic ICP personas.

Newsletter Sponsorship Finder

Find newsletters relevant to a target audience/industry for sponsorship opportunities.

Audits a site's SEO by mapping its structure via Tavily, extracting page content via Scrapegraph, and researching backlinks via Exa.

Seo Domain Analyzer

Pull real SEO metrics for any domain using Apify scrapers for Semrush and Ahrefs data.

Seo Traffic Analyzer

Analyze a website's SEO visibility, keyword rankings, traffic estimates, and competitive positioning.

Site Content Catalog

Crawl a website's sitemap and blog index to build a complete content inventory.

Tiktok Influencer Finder

Finds TikTok creators matching a niche using Apify's Influencer Discovery Agent.

Searches TikTok by profile handle, hashtag, or trending feed via ScrapeCreators.

Visual Brand Extractor

Extract visual branding (colors, typography, layout patterns) from a client's website and generate a style preset compatible with the HTML slides skill and a...

Youtube Watcher

Fetches the text transcript of any YouTube video that has closed captions or auto-generated subtitles using yt-dlp.

Mine the highest-converting ad angles from customer reviews, Reddit complaints, support tickets, and competitor ads.

Ad Campaign Analyzer

Analyzes Google, Meta, and LinkedIn campaign performance data to identify wasted spend, statistically significant winners, and funnel drop-off points.

Ad To Landing Page Auditor

Analyze the message match between your ads and landing pages.

Campaign Brief Generator

Generate a complete marketing campaign brief from a launch goal, ICP, and product context.

Content Brief Factory

Generate detailed, differentiated content briefs at scale.

Customer Story Builder

Take raw customer inputs — interview transcripts, survey responses, Slack quotes, support tickets, review excerpts — and generate a structured case study dra...

Feature Launch Playbook

Take a new feature or product update and generate the full launch kit: changelog entry, email announcement, LinkedIn post variants, in-app banner text, Twitt...

Google Search Ads Builder

End-to-end Google Search Ads campaign builder.

Goose Graphics Create Format

Creates a new graphics format spec (custom canvas dimensions + content rules) and publishes it to the Gooseworks library so any agent can render against it.

Help Center Article Generator

Take support ticket clusters, FAQ patterns, product documentation, or feature specs and generate structured help center articles with step-by-step instructio...

Kol Content Monitor

Track what key opinion leaders (KOLs) in your space are posting on LinkedIn and Twitter/X.

Launch Positioning Builder

Research competitors, analyze their messaging, and generate a positioning document with category definition, differentiation claims, value propositions, and ...

Meta Ad Policy Checker

Pre-flight policy check for Meta ads.

Meta Ads Analyzer

Diagnose Meta Ads campaign performance using Meta's actual delivery mechanics — Breakdown Effect, Learning Phase, Auction Overlap, Pacing, and Creative Fatigue.

Meta Ads Campaign Builder

End-to-end Meta Ads campaign builder for Facebook and Instagram.

Paid Channel Prioritizer

For founders who don't know where to start with paid ads.

Programmatic Seo Planner

Identify programmatic SEO page patterns worth building for your product — vs/ pages, integrations/, for-{industry}/, alternatives-to/, use-cases/ — and desig...

Programmatic Seo Spy

Reverse-engineer how competitors do programmatic SEO.

Seo Content Audit

Comprehensive SEO footprint analysis.

Seo Opportunity Finder

Find quick-win SEO content opportunities by comparing your site's existing content against competitor keyword rankings.

End-to-end composite that turns a single brief into voice-tuned X post variants, LinkedIn post variants, and a matching social graphic.

Sponsored Newsletter Finder

Discover newsletters in a target niche relevant to your ICP, evaluate audience fit, estimate reach and CPM, and output a ranked shortlist of sponsorship oppo...

Topical Authority Mapper

Maps complete topic clusters for any subject area — pillar pages, cluster articles, supporting content, and internal linking architecture.

Trending Ad Hook Spotter

Monitor Twitter/X, Reddit, LinkedIn, and Hacker News for trending narratives, viral posts, and hot-button topics in your space.

Generates Instagram Reels where product image cuts are synced to audio beats.

Product Reel Generator

Generates Instagram-ready product reels from any e-commerce product page URL.

Talking Head Video

Creates talking head videos from any source material — docs, changelogs, blog posts, transcripts, or a URL — using HeyGen's v2 API.

Repurposes long-form video — podcasts, interviews, conference talks — into short-form vertical clips for Instagram Reels, TikTok, and YouTube Shorts.

Takes an existing screen recording or demo video and adds professional zoom and pan effects synchronized to the narration.

Seo Content Engine

Build a compounding SEO content engine for a client: audit → gap analysis → keyword architecture → content calendar → content drafting → publishing pipeline.

Positioning Strategy

Find and own a defensible market position.

Technical Product Pricing

Pricing strategy for technical products.

When the user needs to generate, iterate, or scale ad creative for paid advertising.

Board Deck Builder

Assembles comprehensive board and investor update decks by pulling perspectives from all C-suite roles.

Brand Guidelines

Documents, applies, and enforces brand identity systems covering color palettes, typography, logo usage, imagery style, and tone of voice.

Content Creator

Deprecated redirect skill that routes legacy 'content creator' requests to the correct specialist.

Content Humanizer

Makes AI-generated content sound genuinely human — not just cleaned up, but alive.

Content Production

Full content production pipeline — takes a topic from blank page to published-ready piece.

Content Strategy

When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover.

Contract And Proposal Writer

Generate professional, jurisdiction-aware business documents: freelance contracts, project proposals, SOWs, NDAs, and MSAs.

When the user wants to edit, review, or improve existing marketing copy.

When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages,...

Cs Content Creator

The cs-content-creator agent is a specialized marketing agent that orchestrates the content-creator skill package to help teams produce high-quality, on-bran...

Cs Demand Gen Specialist

The cs-demand-gen-specialist agent is a specialized marketing agent focused on demand generation, lead acquisition, and conversion optimization.

Email Template Builder

Build complete transactional email systems: React Email templates, provider integration (Resend, Postmark, SendGrid, AWS SES), preview server, i18n support, ...

Landing Page Generator

Generates high-converting landing pages as complete Next.js/React (TSX) components with Tailwind CSS.

Launch Strategy

When the user wants to plan a product launch, feature announcement, or release strategy.

Marketing Context

Create and maintain the marketing context document that all marketing skills read before starting.

Marketing Demand Acquisition

Creates demand generation campaigns, optimizes paid ad spend across LinkedIn, Google, and Meta, develops SEO strategies, and structures partnership programs ...

Marketing Ideas

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product.

Marketing Psychology

When the user wants to apply psychological principles, mental models, or behavioral science to marketing.

Marketing Skills

42 marketing agent skills and plugins for Claude Code, Codex, Gemini CLI, Cursor, OpenClaw, and 6 more coding agents.

Marketing Strategy Pmm

Product marketing skill for positioning, GTM strategy, competitive intelligence, and product launches.

When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms.

Pr Review Expert

Structured, systematic code review for GitHub PRs and GitLab MRs.

Programmatic Seo

When the user wants to create SEO-driven pages at scale using templates and data.

When the user wants to implement, audit, or validate structured data (schema markup) on their website.

When the user wants to audit, review, or diagnose SEO issues on their site.

| Scan and optimize documentation files for SEO.

Site Architecture

When the user wants to audit, redesign, or plan their website's structure, URL hierarchy, navigation design, or internal linking strategy.

When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms.

Social Media Analyzer

Social media campaign analysis and performance tracking.

Social Media Manager

When the user wants to develop social media strategy, plan content calendars, manage community engagement, or grow their social presence across platforms.

Video Content Strategist

Plans and executes video content strategy across YouTube and short-form platforms (Reels, TikTok, Shorts).

X Twitter Growth

X/Twitter growth engine for building audience, crafting viral content, and analyzing engagement.

Brand Guidelines

Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel.

Content Research Writer

Assists in writing high-quality content by conducting research, adding citations, improving hooks, iterating on outlines, and providing real-time feedback on...

Developer Growth Analysis

Analyzes your recent Claude Code chat history to identify coding patterns, development gaps, and areas for improvement, curates relevant learning resources f...

Twitter Algorithm Optimizer

Analyze and optimize tweets for maximum reach using Twitter's open-source algorithm insights.

Browse other categories: Sourcing · Outbound · CRM · Discovery · Competitive Intel · RevOps