ContentResearch · Briefs
Research Brief Blueprint
Standard template + checklist for scoping market research projects.
by GTM Agents·Apache-2.0·★ 230 on GitHub·updated 2026-04-03
claude plugin marketplace add gtmagents/gtm-agentsWhat this skill does
- 1Captures the core business question, decisions to be informed, stakeholder list, and success metrics upfront.
- 2Defines target audience including personas, geographies, quotas, panel sources, and exclusion criteria.
- 3Selects methods and sources across qualitative, quantitative, desk research, experimentation, and telemetry.
- 4Plans logistics covering budget, timeline, approvals, and compliance considerations.
- 5Specifies deliverable format, fidelity, access model, and follow-up cadence before research begins.
When to use
- Kicking off any market research or insights program with stakeholder alignment on scope and objectives.
- Auditing a vendor proposal or internal research request for completeness before approving budget.
- Scoping a survey or qualitative study where out-of-scope topics need to be documented explicitly.
- Tying every research method to a named decision owner so the study stays focused.
Best for
Marketing ManagerProduct Marketing Manager
Format
FrameworkTemplateAnalyzerPlaybook
Frequently asked questions
What is Research Brief Blueprint?
Research Brief Blueprint is a Claude Code skill for content by GTM Agents. Standard template + checklist for scoping market research projects.
When should I use Research Brief Blueprint?
Kicking off any market research or insights program with stakeholder alignment on scope and objectives. Auditing a vendor proposal or internal research request for completeness before approving budget.
How do I install Research Brief Blueprint?
Run the install command (claude plugin marketplace add gtmagents/gtm-agents). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Research Brief Blueprint free to use?
Yes. Research Brief Blueprint is open source under the Apache-2.0 license, published in the gtmagents/gtm-agents repository on GitHub.
Source repository
gtmagents/gtm-agents★ 230 · 39 forks
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