ContentDemand · Campaigns
Editorial Calendar
Use when structuring pillar calendars, approvals, and cadence governance.
by GTM Agents·Apache-2.0·★ 230 on GitHub·updated 2026-04-03
claude plugin marketplace add gtmagents/gtm-agentsWhat this skill does
- 1Maps publish dates, lead times, and content dependencies across a multi-asset program.
- 2Assigns writers, reviewers, approvers, and localization partners to each content item.
- 3Tracks workflow stages from draft through legal sign-off to scheduled and live.
- 4Tags each item with persona, funnel stage, CTA, channels, asset type, and pillar for filtering.
- 5Automates status reminders and documents freeze windows to prevent launch conflicts.
When to use
- Planning a multi-asset campaign or pillar content program with cross-functional contributors.
- Auditing a content backlog for status, ownership gaps, and alignment to GTM themes.
- Coordinating review cycles to shorten approval time on recurring content.
- Setting up a Notion, Asana, or Monday board schema for ongoing pipeline visibility.
Tools used
Asana· Productivity
Best for
Marketing Manager
Format
FrameworkTemplateWorkflowGeneratorAnalyzerPlaybook
Frequently asked questions
What is Editorial Calendar?
Editorial Calendar is a Claude Code skill for content by GTM Agents. Use when structuring pillar calendars, approvals, and cadence governance.
When should I use Editorial Calendar?
Planning a multi-asset campaign or pillar content program with cross-functional contributors. Auditing a content backlog for status, ownership gaps, and alignment to GTM themes.
How do I install Editorial Calendar?
Run the install command (claude plugin marketplace add gtmagents/gtm-agents). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Editorial Calendar free to use?
Yes. Editorial Calendar is open source under the Apache-2.0 license, published in the gtmagents/gtm-agents repository on GitHub.
Source repository
gtmagents/gtm-agents★ 230 · 39 forks
More from gtmagents/gtm-agents
Account Tiering
Scores accounts across firmographic fit, intent signals, strategic value, and capacity to assign T1/T2/T3 tiers.
Personalization
Maps pain points, proof, objections, and CTAs per stakeholder persona into a structured messaging grid, then adapts offers and creative variants to account t...
Signal Intel
Use when consolidating intent, product usage, and third-party signals to prioritize ABM actions.
Account Health Framework
Use to score accounts, flag risks, and standardize remediation triggers.
Exec Briefing
Use to craft concise executive updates, agendas, and follow-up logs for QBR/EBR sessions.
Expansion Playbook
Use to package upsell, cross-sell, and advocacy motions tied to customer outcomes.
Other skills that might interest you
Content Research Writer
Assists in writing high-quality content by conducting research, adding citations, improving hooks, iterating on outlines, and providing real-time feedback on...
Cs Demand Gen Specialist
The cs-demand-gen-specialist agent is a specialized marketing agent focused on demand generation, lead acquisition, and conversion optimization.
Email Template Builder
Build complete transactional email systems: React Email templates, provider integration (Resend, Postmark, SendGrid, AWS SES), preview server, i18n support, ...
Marketing Demand Acquisition
Creates demand generation campaigns, optimizes paid ad spend across LinkedIn, Google, and Meta, develops SEO strategies, and structures partnership programs ...
Marketing Ideas
When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product.
Campaign Brief Generator
Generate a complete marketing campaign brief from a launch goal, ICP, and product context.