ContentSocial · ContentCopywriting

Linkedin Storytelling

Structure LinkedIn post bodies using proven storytelling frameworks.

by Sacha Ranasinghe (ColdIQ)·none (all rights reserved by default)·135 on GitHub·updated 2026-02-19
git clone https://github.com/Cold-IQ/ColdIQ-s-GTM-Skills.git

Description

Structure LinkedIn post bodies using proven storytelling frameworks. Use when the user asks about post structure, AIDA, PAS, BAB, storytelling, narrative posts, Mistake-to-Lesson posts, contrarian takes, or LinkedIn copywriting. Do NOT use for hooks/first lines (use hooks) or call-to-action endings (use cta).

What this skill does

  1. 1Selects the best-fit framework (AIDA, PAS, BAB, Mistake-to-Lesson, Contrarian Take) for the post goal and topic.
  2. 2Structures the post body with single-idea discipline: one concept, short sentences, line breaks between every thought.
  3. 3Applies specificity rules — dollar amounts, timeframes, named outcomes instead of vague claims.
  4. 4Uses dialogue and tension techniques to keep readers past the first paragraph.
  5. 5Names the framework used and keeps paragraphs to 1-2 sentences so the output is ready to post.

When to use

  • You have a hook but no structure for the body and the post is rambling.
  • You want to write a transformation story or case study using a before/after format.
  • You are turning a personal lesson or mistake into a post and need a narrative frame.
  • Your posts feel flat and generic despite good topics, and you want a structural fix.

Tools used

LinkedIn· Social

Best for

Marketing Manager

Format

FrameworkTemplatePlaybook

Frequently asked questions

What is Linkedin Storytelling?

Linkedin Storytelling is a Claude Code skill for content by Sacha Ranasinghe (ColdIQ). Structure LinkedIn post bodies using proven storytelling frameworks.

When should I use Linkedin Storytelling?

You have a hook but no structure for the body and the post is rambling. You want to write a transformation story or case study using a before/after format.

How do I install Linkedin Storytelling?

Run the install command (git clone https://github.com/Cold-IQ/ColdIQ-s-GTM-Skills.git). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.

Is Linkedin Storytelling free to use?

The source is public on GitHub (Cold-IQ/ColdIQ-s-GTM-Skills), but the repository has no open-source license, so reuse rights stay with the author.

Source repository

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