Customer Story Builder
Take raw customer inputs — interview transcripts, survey responses, Slack quotes, support tickets, review excerpts — and generate a structured case study dra...
npx goose-skills installDescription
Take raw customer inputs — interview transcripts, survey responses, Slack quotes, support tickets, review excerpts — and generate a structured case study draft with problem/solution/result narrative, pull-quotes, metric callouts, and multi-format outputs (full case study, one-pager, social proof snippet, sales deck slide). Pure reasoning skill. Use when a product marketing team has customer sig...
What this skill does
- 1Extract the core story elements from raw input — problem, decision, solution, result, and best verbatim quotes — regardless of whether input is a messy transcript, Slack messages, or review excerpts.
- 2Write a full 800-1200 word case study with problem/solution/result narrative and metric callouts formatted for web publication.
- 3Generate a sales one-pager with challenge, solution, results bullets, and a hero quote ready for a leave-behind.
- 4Produce social proof snippets in three formats — website testimonial, LinkedIn post, and cold email insert — each optimized for its context.
- 5Create a sales deck slide content block with challenge, solution, result, and hero quote sized for a presentation panel.
When to use
- A customer just shared a strong result over Slack or in a call and you want to turn it into reusable assets before the moment passes.
- Sales needs proof for a specific vertical and you have a customer story that matches but no time to write it up.
- You're building out a customer stories page and have interview transcripts sitting unused.
- A cold email campaign needs a credible proof point and you need a one-sentence version of a customer's result.
Tools used
Best for
Format
Frequently asked questions
What is Customer Story Builder?
Customer Story Builder is a Claude Code skill for content by GooseWorks AI. Take raw customer inputs — interview transcripts, survey responses, Slack quotes, support tickets, review excerpts — and generate a structured case study dra...
When should I use Customer Story Builder?
A customer just shared a strong result over Slack or in a call and you want to turn it into reusable assets before the moment passes. Sales needs proof for a specific vertical and you have a customer story that matches but no time to write it up.
How do I install Customer Story Builder?
Run the install command (npx goose-skills install). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Customer Story Builder free to use?
The author distributes it as MIT, but the repository has no LICENSE file. The source is public on GitHub (gooseworks-ai/goose-skills).