Trend Research
Use when identifying cultural moments, audio trends, memes, or creator collaborations to inform social content.
claude plugin marketplace add gtmagents/gtm-agentsWhat this skill does
- 1Runs a daily 15-minute scan across TikTok Creative Center, Instagram Reels, X trending topics, Reddit, and industry feeds.
- 2Scores trends by brand fit, persona relevance, and risk level before recommending activation.
- 3Produces a trend bulletin with platform, example links, recommended angle, and shelf life.
- 4Identifies creator collaboration opportunities and tracks outreach status against a shortlist.
- 5Pairs trend recommendations with guardrails covering tone, compliance needs, and required approvals.
When to use
- Content feels stale and the team needs reactive moment-based ideas grounded in what's actually trending.
- Planning a campaign and want to surface cultural signals the brand can authentically tap into.
- Leadership needs a timely POV on an emerging topic before a competitor owns the conversation.
- A creator partnership or UGC push is planned and you need a vetted shortlist with outreach templates.
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Frequently asked questions
What is Trend Research?
Trend Research is a Claude Code skill for content by GTM Agents. Use when identifying cultural moments, audio trends, memes, or creator collaborations to inform social content.
When should I use Trend Research?
Content feels stale and the team needs reactive moment-based ideas grounded in what's actually trending. Planning a campaign and want to surface cultural signals the brand can authentically tap into.
How do I install Trend Research?
Run the install command (claude plugin marketplace add gtmagents/gtm-agents). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Trend Research free to use?
Yes. Trend Research is open source under the Apache-2.0 license, published in the gtmagents/gtm-agents repository on GitHub.