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Trend Research

Use when identifying cultural moments, audio trends, memes, or creator collaborations to inform social content.

by GTM Agents·Apache-2.0·230 on GitHub·updated 2026-04-03
claude plugin marketplace add gtmagents/gtm-agents

What this skill does

  1. 1Runs a daily 15-minute scan across TikTok Creative Center, Instagram Reels, X trending topics, Reddit, and industry feeds.
  2. 2Scores trends by brand fit, persona relevance, and risk level before recommending activation.
  3. 3Produces a trend bulletin with platform, example links, recommended angle, and shelf life.
  4. 4Identifies creator collaboration opportunities and tracks outreach status against a shortlist.
  5. 5Pairs trend recommendations with guardrails covering tone, compliance needs, and required approvals.

When to use

  • Content feels stale and the team needs reactive moment-based ideas grounded in what's actually trending.
  • Planning a campaign and want to surface cultural signals the brand can authentically tap into.
  • Leadership needs a timely POV on an emerging topic before a competitor owns the conversation.
  • A creator partnership or UGC push is planned and you need a vetted shortlist with outreach templates.

Tools used

Reddit· SocialInstagram· SocialTikTok· Social

Best for

Marketing Manager

Format

FrameworkTemplateGeneratorTrackerPlaybook

Frequently asked questions

What is Trend Research?

Trend Research is a Claude Code skill for content by GTM Agents. Use when identifying cultural moments, audio trends, memes, or creator collaborations to inform social content.

When should I use Trend Research?

Content feels stale and the team needs reactive moment-based ideas grounded in what's actually trending. Planning a campaign and want to surface cultural signals the brand can authentically tap into.

How do I install Trend Research?

Run the install command (claude plugin marketplace add gtmagents/gtm-agents). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.

Is Trend Research free to use?

Yes. Trend Research is open source under the Apache-2.0 license, published in the gtmagents/gtm-agents repository on GitHub.

Source repository

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