ContentDemand · Campaigns
Registration Ops
Use when configuring registration flows, reminders, and data sync for webinars.
by GTM Agents·Apache-2.0·★ 230 on GitHub·updated 2026-04-03
claude plugin marketplace add gtmagents/gtm-agentsWhat this skill does
- 1Designs registration forms with required vs optional fields, consent language, and dynamic qualification questions.
- 2Routes registrants to the right lead score bucket and account owner based on form responses.
- 3Configures a reminder cadence (T-7, T-1, T-0, post-event) with calendar holds and add-to-calendar links.
- 4Maps platform-to-MAP/CRM field integrations (Zoom + HubSpot, ON24 + Marketo) with a QA checklist for sync validation.
- 5Handles data hygiene: deduplication, UTM tracking, and fallback entries for manual registrants.
When to use
- Setting up registration for a new webinar and need form, automation, and CRM sync configured correctly.
- Troubleshooting why attendance data is not flowing into the MAP or CRM after a previous event.
- Designing a reminder and nurture cadence linked to webinar engagement levels.
- VIP registrants need real-time sales notifications and a clear routing path to the right rep.
Tools used
HubSpot· CRMMarketo· Marketing Automation
Best for
Marketing Manager
Format
FrameworkTemplateWorkflowPlaybook
Frequently asked questions
What is Registration Ops?
Registration Ops is a Claude Code skill for content by GTM Agents. Use when configuring registration flows, reminders, and data sync for webinars.
When should I use Registration Ops?
Setting up registration for a new webinar and need form, automation, and CRM sync configured correctly. Troubleshooting why attendance data is not flowing into the MAP or CRM after a previous event.
How do I install Registration Ops?
Run the install command (claude plugin marketplace add gtmagents/gtm-agents). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Registration Ops free to use?
Yes. Registration Ops is open source under the Apache-2.0 license, published in the gtmagents/gtm-agents repository on GitHub.
Source repository
gtmagents/gtm-agents★ 230 · 39 forks
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