Ad Campaign Analyzer
Analyzes Google, Meta, and LinkedIn campaign performance data to identify wasted spend, statistically significant winners, and funnel drop-off points.
npx goose-skills installDescription
Analyzes Google, Meta, and LinkedIn campaign performance data to identify wasted spend, statistically significant winners, and funnel drop-off points. Produces a cross-channel budget reallocation plan with specific dollar shifts, efficiency indices, and scenario modeling at conservative and aggressive levels.
What this skill does
- 1Ingest campaign data from Google Ads, Meta, or LinkedIn CSVs and normalize everything into a single performance table.
- 2Run a budget waste audit to flag zero-conversion keywords, high-CPA outliers, broad match bleed, and audience overlap.
- 3Identify statistically significant winners at the keyword, ad, and audience level with sample-size checks.
- 4Diagnose funnel drop-off at each stage — impression to click, click to conversion, conversion to revenue.
- 5Produce a concrete cross-channel budget reallocation plan with specific dollar shifts, efficiency indices, and scenario modeling at conservative and aggressive levels.
When to use
- Your monthly ad report is in and you need to know what to cut, scale, and test before the next billing cycle.
- You're running on multiple channels and want to know whether Google or Meta is delivering better returns.
- An A/B test has been running long enough and you need a significance verdict before declaring a winner.
- You're adding budget and want a data-backed channel allocation with scenario modeling.
Tools used
Best for
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Frequently asked questions
What is Ad Campaign Analyzer?
Ad Campaign Analyzer is a Claude Code skill for content by GooseWorks AI. Analyzes Google, Meta, and LinkedIn campaign performance data to identify wasted spend, statistically significant winners, and funnel drop-off points.
When should I use Ad Campaign Analyzer?
Your monthly ad report is in and you need to know what to cut, scale, and test before the next billing cycle. You're running on multiple channels and want to know whether Google or Meta is delivering better returns.
How do I install Ad Campaign Analyzer?
Run the install command (npx goose-skills install). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Ad Campaign Analyzer free to use?
The author distributes it as MIT, but the repository has no LICENSE file. The source is public on GitHub (gooseworks-ai/goose-skills).