Website Visitors
Website visitor identification and tracking for B2B outbound.
git clone https://github.com/Cold-IQ/ColdIQ-s-GTM-Skills.gitDescription
Website visitor identification and tracking for B2B outbound. Use when the user asks about website visitor tracking, RB2B setup, pixel-based identification, IP-to-company matching, visitor de-anonymization, Warmly, Leadfeeder, Koala, visitor alerts, or Slack integration for website visitors. Do NOT use for content engagement on social (use content-engagement skill) or intent data from third par...
What this skill does
- 1Identifies website visitors at person-level (US, 40-45% match rate via RB2B/Warmly pixel) or company-level globally (35-40% via IP-based tools like Leadfeeder).
- 2Scores visitors by page visited: demo/trial page = 100 pts, pricing page = 80 pts, competitor comparison = 60 pts, single blog post = 10 pts.
- 3Walks through full RB2B setup: pixel install, Slack real-time alerts, ICP filters, and Clay webhook for enrichment and routing.
- 4Selects the right tool per scenario across 6 options (RB2B, Warmly, Leadfeeder, Koala, 6sense, Breeze) based on geography, budget, and motion.
- 5Stacks website signals with intent data for compound scoring: pricing visit plus Bombora surge reaches 120 pts Hot.
When to use
- You want to identify which companies (or people in the US) are visiting your pricing or demo pages.
- You need to set up RB2B from scratch with Slack alerts and Clay enrichment for your SDR team.
- A VP just visited your pricing page and you want to know how to respond without referencing the visit.
- You have EU traffic and need a GDPR-compliant company-level identification tool instead of pixel tracking.
Tools used
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Frequently asked questions
What is Website Visitors?
Website Visitors is a Claude Code skill for sourcing by Sacha Ranasinghe (ColdIQ). Website visitor identification and tracking for B2B outbound.
When should I use Website Visitors?
You want to identify which companies (or people in the US) are visiting your pricing or demo pages. You need to set up RB2B from scratch with Slack alerts and Clay enrichment for your SDR team.
How do I install Website Visitors?
Run the install command (git clone https://github.com/Cold-IQ/ColdIQ-s-GTM-Skills.git). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Website Visitors free to use?
The source is public on GitHub (Cold-IQ/ColdIQ-s-GTM-Skills), but the repository has no open-source license, so reuse rights stay with the author.