RevOpsCustomer · Success
Journey Mapping
Use to facilitate cross-functional journey mapping with data-backed insights.
by GTM Agents·Apache-2.0·★ 230 on GitHub·updated 2026-04-03
claude plugin marketplace add gtmagents/gtm-agentsWhat this skill does
- 1Structures cross-functional workshops by defining lifecycle stages, touchpoints, and owners before the session starts.
- 2Maps customer emotions, channel expectations, and supporting systems at each stage of the journey.
- 3Identifies friction points with root causes and links them directly to prioritized improvement initiatives.
- 4Produces versioned artifacts (storyboard canvas, persona one-pager, gap log) that stay traceable over time.
When to use
- Kicking off a new persona journey or refreshing one that hasn't been updated in 12+ months.
- Preparing a cross-functional workshop with stakeholders from marketing, CS, product, and sales.
- Auditing existing journey docs for gaps, outdated stages, or missing ownership before a product launch.
Best for
Revenue OperationsCustomer Success Manager
Format
FrameworkTemplateAnalyzerPlaybook
Frequently asked questions
What is Journey Mapping?
Journey Mapping is a Claude Code skill for revops by GTM Agents. Use to facilitate cross-functional journey mapping with data-backed insights.
When should I use Journey Mapping?
Kicking off a new persona journey or refreshing one that hasn't been updated in 12+ months. Preparing a cross-functional workshop with stakeholders from marketing, CS, product, and sales.
How do I install Journey Mapping?
Run the install command (claude plugin marketplace add gtmagents/gtm-agents). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Journey Mapping free to use?
Yes. Journey Mapping is open source under the Apache-2.0 license, published in the gtmagents/gtm-agents repository on GitHub.
Source repository
gtmagents/gtm-agents★ 230 · 39 forks
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