SourcingQualification · Scoring

Lead Qualification

Use when evaluating ICP fit, buying intent, and routing priority for new leads.

by GTM Agents·Apache-2.0·230 on GitHub·updated 2026-04-03
claude plugin marketplace add gtmagents/gtm-agents

What this skill does

  1. 1Scores leads across firmographics, intent, timing, and solution fit using the FITS model with weighted thresholds.
  2. 2Routes scored leads to the right action: AE handoff, SDR follow-up, nurture sequence, or recycle.
  3. 3Generates explainability notes alongside scores so AEs understand and trust the logic.
  4. 4Produces fit scoring sheets, intent signal decoders, and handoff checklists ready to use in CRM.
  5. 5Supports inbound, outbound, and PQL scoring models with distinct playbooks per motion.

When to use

  • New inbound leads arrive and need triage before SDRs touch them.
  • Marketing-to-sales handoff is inconsistent and AEs reject too many MQLs.
  • RevOps wants a documented, auditable scoring logic tied to pipeline stages.
  • You need to prioritize a limited SDR team against a large prospect list.

Best for

Sales Development RepRevenue Operations

Format

FrameworkTemplateWorkflowPlaybook

Frequently asked questions

What is Lead Qualification?

Lead Qualification is a Claude Code skill for sourcing by GTM Agents. Use when evaluating ICP fit, buying intent, and routing priority for new leads.

When should I use Lead Qualification?

New inbound leads arrive and need triage before SDRs touch them. Marketing-to-sales handoff is inconsistent and AEs reject too many MQLs.

How do I install Lead Qualification?

Run the install command (claude plugin marketplace add gtmagents/gtm-agents). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.

Is Lead Qualification free to use?

Yes. Lead Qualification is open source under the Apache-2.0 license, published in the gtmagents/gtm-agents repository on GitHub.

Source repository

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