RevOpsExpansion · Upsell

Usage To Value Map

Method for translating product telemetry into ROI narratives and expansion triggers.

by GTM Agents·Apache-2.0·230 on GitHub·updated 2026-04-03
claude plugin marketplace add gtmagents/gtm-agents

What this skill does

  1. 1Identifies key telemetry events, seat adoption patterns, and integration data that signal product value.
  2. 2Maps each usage signal to a business KPI: time saved, revenue uplift, compliance risk reduction.
  3. 3Benchmarks usage against cohort medians or best-in-class customers to contextualize the narrative.
  4. 4Ties usage patterns to recommended plays: exec briefing, targeted enablement, or expansion conversation.
  5. 5Packages the output as a structured story for slides, email snippets, or dashboard annotations.

When to use

  • Preparing a renewal or expansion conversation where you need to show quantified business impact from product usage.
  • Building an exec readout that translates product telemetry into ROI language a CFO or CRO will act on.
  • Prioritizing which accounts to run adoption plays on based on feature depth and collaboration gaps.

Best for

Account ExecutiveRevenue OperationsCustomer Success Manager

Format

FrameworkTemplateWorkflowTracker

Frequently asked questions

What is Usage To Value Map?

Usage To Value Map is a Claude Code skill for revops by GTM Agents. Method for translating product telemetry into ROI narratives and expansion triggers.

When should I use Usage To Value Map?

Preparing a renewal or expansion conversation where you need to show quantified business impact from product usage. Building an exec readout that translates product telemetry into ROI language a CFO or CRO will act on.

How do I install Usage To Value Map?

Run the install command (claude plugin marketplace add gtmagents/gtm-agents). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.

Is Usage To Value Map free to use?

Yes. Usage To Value Map is open source under the Apache-2.0 license, published in the gtmagents/gtm-agents repository on GitHub.

Source repository

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