Product Analytics
Use when defining product KPIs, building metric dashboards, running cohort or retention analysis, or interpreting feature adoption trends across product stages.
claude plugin marketplace add alirezarezvani/claude-skillsWhat this skill does
- 1Selects the right metric framework (AARRR, North Star, HEART) based on product stage and cross-functional alignment needs.
- 2Defines stage-appropriate KPIs — activation and early retention for pre-PMF, conversion velocity and expansion for growth, revenue quality for mature products.
- 3Designs a three-layer dashboard: executive directional metrics, product health layer, and per-feature adoption and outcome metrics.
- 4Runs cohort and retention analysis from CSV event data, builds retention matrices, and interprets curve shapes to identify onboarding friction.
- 5Connects metric movement to product changes and proposes one clear action per major risk or opportunity, with each KPI linked to a decision rule.
When to use
- You are defining KPIs for a new product and need a framework appropriate for your stage (pre-PMF versus growth).
- Retention is unclear because you have been reporting single-point snapshots rather than cohort curves.
- A feature shipped and you want to measure adoption, depth of use, and correlation with retention outcomes.
- Your dashboard has 30+ metrics and no one knows which to act on — you need a hierarchy with owners and decision thresholds.
Best for
Format
Frequently asked questions
What is Product Analytics?
Product Analytics is a Claude Code skill for revops by Alireza Rezvani. Use when defining product KPIs, building metric dashboards, running cohort or retention analysis, or interpreting feature adoption trends across product stages.
When should I use Product Analytics?
You are defining KPIs for a new product and need a framework appropriate for your stage (pre-PMF versus growth). Retention is unclear because you have been reporting single-point snapshots rather than cohort curves.
How do I install Product Analytics?
Run the install command (claude plugin marketplace add alirezarezvani/claude-skills). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Product Analytics free to use?
Yes. Product Analytics is open source under the MIT license, published in the alirezarezvani/claude-skills repository on GitHub.