Intent Signals
Detect, categorize, and score buying intent signals from multiple data sources.
git clone https://github.com/kenny589/gtm-flywheel.gitDescription
Detect, categorize, and score buying intent signals from multiple data sources. Transform raw company activity into actionable outreach triggers with a structured monitoring architecture.
What this skill does
- 1Categorizes signals into four types by reliability: first-party (website visits, content downloads, positive replies), third-party intent (G2 buyer intent, Bombora), public signals (hiring, funding, tech stack changes), and social signals (LinkedIn posts about pain, vendor recommendation requests).
- 2Scores each signal on 5 factors (recency, directness, frequency, specificity, source reliability) using a weighted formula, then assigns a priority tier from 'contact within 24 hours' to 'monitor or discard'.
- 3Stacks multiple signals to increase confidence, with specific high-confidence combinations (funding + hiring, competitor churn + website visit) and rules for avoiding noise stacking.
- 4Maps each signal type to an outreach angle and opening line template for direct use in campaign copy.
- 5Designs a signal monitoring architecture from manual daily checks (LinkedIn, Crunchbase alerts) to a full automated pipeline with detection, scoring, prioritization, and outreach triggering.
When to use
- Shifting from list-based batch outreach to signal-based campaigns and need to define which signals to monitor and how to score them.
- Setting up monitoring workflows for a set of target accounts to know the right moment to reach out.
- Training SDRs on which signals justify immediate outreach vs. which are noise not worth acting on.
- Building the scoring logic for a Clay or n8n workflow that needs to rank inbound signals by urgency before routing to campaigns.
Tools used
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Frequently asked questions
What is Intent Signals?
Intent Signals is a Claude Code skill for sourcing by kenny589. Detect, categorize, and score buying intent signals from multiple data sources.
When should I use Intent Signals?
Shifting from list-based batch outreach to signal-based campaigns and need to define which signals to monitor and how to score them. Setting up monitoring workflows for a set of target accounts to know the right moment to reach out.
How do I install Intent Signals?
Run the install command (git clone https://github.com/kenny589/gtm-flywheel.git). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Intent Signals free to use?
Yes. Intent Signals is open source under the MIT license, published in the kenny589/gtm-flywheel repository on GitHub.