RevOpsExpansion · Upsell
Advocate Sourcing
Use to identify, score, and prioritize customer advocates for programs.
by GTM Agents·Apache-2.0·★ 230 on GitHub·updated 2026-04-03
claude plugin marketplace add gtmagents/gtm-agentsWhat this skill does
- 1Collects advocacy signals from product usage, NPS, expansion data, support history, and community engagement.
- 2Scores each potential advocate on value delivered, relationship strength, storytelling potential, and risk.
- 3Tiers advocates into spotlight, reference-ready, nurture, and do-not-contact categories.
- 4Tracks legal approvals, NDAs, and data sharing consent per advocate in a centralized roster.
- 5Manages an outreach backlog logging asks, upcoming opportunities, and fatigue limits per advocate.
When to use
- Building a reference pool, speaker roster, or customer advisory council for an upcoming period.
- Auditing advocacy coverage to identify gaps by region, persona, or product line.
- Refreshing advocate tiers after a major product launch or customer base change.
- Coordinating with CS to surface high-NPS customers before a marketing outreach cycle.
Best for
Account ExecutiveRevenue OperationsCustomer Success Manager
Format
FrameworkTemplateAnalyzerTrackerPlaybook
Frequently asked questions
What is Advocate Sourcing?
Advocate Sourcing is a Claude Code skill for revops by GTM Agents. Use to identify, score, and prioritize customer advocates for programs.
When should I use Advocate Sourcing?
Building a reference pool, speaker roster, or customer advisory council for an upcoming period. Auditing advocacy coverage to identify gaps by region, persona, or product line.
How do I install Advocate Sourcing?
Run the install command (claude plugin marketplace add gtmagents/gtm-agents). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Advocate Sourcing free to use?
Yes. Advocate Sourcing is open source under the Apache-2.0 license, published in the gtmagents/gtm-agents repository on GitHub.
Source repository
gtmagents/gtm-agents★ 230 · 39 forks
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