RevOpsCRO · Experimentation

Pricing Page Psychology Audit

Scrape any SaaS pricing page and audit it against 12 proven pricing psychology principles.

by Varnan Tech·MIT·263 on GitHub·updated 2026-05-14
npx skills add Varnan-Tech/opendirectory

Description

Scrape any SaaS pricing page and audit it against 12 proven pricing psychology principles. Get a scored Markdown report with specific rewrite suggestions per tier and a "Top 3 Quick Wins" section.

What this skill does

  1. 1Scrapes the target pricing page to extract plan names, prices, feature lists, CTA copy, and visible social proof.
  2. 2Audits the page against 12 pricing psychology principles — anchoring, decoy effect, loss aversion framing, CTA copy quality, visual hierarchy, and 8 more.
  3. 3Scores each principle as Pass, Needs Work, or Missing, with a specific rewrite suggestion grounded in actual copy found on the page.
  4. 4Summarizes the top 3 quick wins ranked by impact-vs-effort with current copy, suggested rewrites, and the psychological mechanism behind each change.

When to use

  • Your pricing page is getting traffic but not converting and you want a structured diagnosis.
  • You launched a new pricing tier and want to check if it uses anchoring and decoy effect correctly.
  • You want to benchmark your CTA copy and plan naming against proven psychology principles.
  • You are redesigning your pricing page and need specific, evidence-based recommendations before writing new copy.

Tools used

Linear· Productivity

Best for

Marketing ManagerRevenue Operations

Format

TemplateAnalyzer

Frequently asked questions

What is Pricing Page Psychology Audit?

Pricing Page Psychology Audit is a Claude Code skill for revops by Varnan Tech. Scrape any SaaS pricing page and audit it against 12 proven pricing psychology principles.

When should I use Pricing Page Psychology Audit?

Your pricing page is getting traffic but not converting and you want a structured diagnosis. You launched a new pricing tier and want to check if it uses anchoring and decoy effect correctly.

How do I install Pricing Page Psychology Audit?

Run the install command (npx skills add Varnan-Tech/opendirectory). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.

Is Pricing Page Psychology Audit free to use?

Yes. Pricing Page Psychology Audit is open source under the MIT license, published in the Varnan-Tech/opendirectory repository on GitHub.

Source repository

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