Competitor Intel
Competitor intelligence system.
npx goose-skills installDescription
Competitor intelligence system. Research competitors across web, Reddit, Twitter/X, LinkedIn, and blogs. Build deep competitor profiles, monitor content and positioning changes, track what gets traction, and identify competitive gaps. Covers data collection, content tracking, and strategy analysis. Pure research skill — uses web search, web fetch, and optionally Apify for social scraping. No sc...
What this skill does
- 1Builds structured competitor profiles covering product, pricing, ICP, content strategy, and customer evidence.
- 2Tracks what competitors publish, which topics get engagement, and where you have content or positioning gaps.
- 3Monitors hiring signals, partnership announcements, and pricing page changes to surface strategic moves early.
- 4Produces a side-by-side competitive landscape with a positioning map, feature comparison table, and recommended actions.
- 5Optionally scrapes Reddit, Twitter/X, and LinkedIn via Apify for deeper social signal tracking.
When to use
- Before a sales kickoff or QBR and you need a fresh read on 2-5 competitors.
- A competitor just launched something and you need to understand what changed and how to respond.
- Building a battlecard or /vs/ page and need raw material on positioning, features, and customer complaints.
- Setting up a recurring monthly competitive monitoring routine for a fast-moving market.
Tools used
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Frequently asked questions
What is Competitor Intel?
Competitor Intel is a Claude Code skill for competitive intel by GooseWorks AI. Competitor intelligence system.
When should I use Competitor Intel?
Before a sales kickoff or QBR and you need a fresh read on 2-5 competitors. A competitor just launched something and you need to understand what changed and how to respond.
How do I install Competitor Intel?
Run the install command (npx goose-skills install). Once the skill is in place, Claude Code loads it automatically whenever a task matches what it does.
Is Competitor Intel free to use?
The author distributes it as MIT, but the repository has no LICENSE file. The source is public on GitHub (gooseworks-ai/goose-skills).